Work

Projects & case studies

Evidence-led work across disciplines. Open any project for challenge, strategy, implementation, metrics and galleries — sample entries are labeled.

SampleSEO · Analytics · Digital Marketing · 2024

SEO organic growth system

Sample case study: technical SEO, content architecture and measurement for sustainable organic growth.

+42% Organic sessions · sample

SamplePPC · Analytics · Lead Generation · 2024

PPC performance & lead efficiency

Sample Google Ads case study with campaign KPIs — spend, clicks, conversions, CPA, CVR and ROAS.

$12,400 Spend · sample

SampleWeb Development · SEO · Technology · 2024

Web platform with SEO & analytics baked in

Sample web development case study: Next.js delivery with technical SEO, performance and measurement.

1.8s LCP (key template) · sample

SampleAnalytics · PPC · SEO · 2024

Analytics & measurement system

Sample analytics case study: tracking stack, dashboards and insight-to-action loops.

12 / 12 Event coverage (priority) · sample

SampleLead Generation · PPC · Web Development · 2024

Lead generation funnel

Sample lead-gen case study: funnel stages, CPL thinking and lead quality notes.

$48 CPL · sample

SampleSEO · Lead Generation · Web Development · 2024

Cross-channel digital growth system

Sample full-funnel system connecting SEO, paid, web and analytics into one growth loop.

+35% Pipeline contribution (modeled) · sample

SampleE-commerce · Web Development · Digital Marketing · 2023

E-commerce experience (sample)

Sample commerce build spanning storefront work and marketing readiness.